Solly Baby
Role
Contrat Visual Designer
Space of work
Website Design • Shopify • Landing Page Design • Email Newsletter Design • Social Media • Digital Ad Design
About
This was a retainer-based role where I filled in for their full-time designer who was on maternity leave. During that time I produced and designed email newsletters in Klaviyo, social media graphics, and digital ads. Was tasked with designing a product comparison page for their Shopify site. Provided UX consulting on home page layout adjustments, adding color palette options to both collection and product pages, and visual nav on desktop and mobile.
Named ‘The Best Wrap’ by New York Times Wirecutter, Solly Baby makes thoughtful, beautiful, and functional products for new moms. Focusing on quality fabrics, they use a certified Lenzing Modal that is a luxuriously silky soft, sustainable knit made from Austrian beechwood trees.